The problem of finding the problem
#05
Problem
Dear Readers, from last week's post - Finding Your Target Customers: A Guide for New PM Content Creators I have listed 11 problems that myself and a potential reader (YOU) may face as a new product manager trying to build product leverage as a content creator and monetize.
Which problem to solve first? Why?
I have picked the #1 priority[PM Skill - Prioritization] problem to work on →
Research & Discovery
Breaking down the problem. I recalled my one of my engineering head sharing with me about a book on asking why X times. Can’t really recall the name of it but i recall a similar principle - sometimes the first respond on the why question isn’t the real feedback.
Getting help from chatgpt
As a Product Manager (PM) balancing a tight schedule and parenting responsibilities, crafting quality content for newsletter posts within limited time frames poses a significant challenge. Interruptions from family members and the need for constant context switching often lead to inefficiencies,
Frustration → I’m working on something important (//finally I have some time after career to start writing the newsletter post, why keep interrupting me?)
Not so good emotions for family members → Why daddy/husband cannot play with me/give me attention? Guilt feeling.
While writing the newsletter, before I click the ‘publish’ button, I have a minimum standard to complete.
Definition of Done (DOD) - Completed the following:
Problem
Research
Actions
Weekly Quests
Edits
Image
Publish
Actions
Timebox method - Set a timebox for writing newsletter/content post.
Start a topic journal - Write down bullet points on learnings, feedback and thoughts on the topic over the week.
Build Template - Create newsletter template to help create a structure of writing on the topic and speedup by transferring the notes on the topic to the respective section.
Leverage AI
Use chatgpt for edit→ review→ manual edit.
Generate images for the post
Try to find other timeslots without family commitments. (Still working on this, tried to wake up earlier but not working)
The above are some of the workflows that are added/improved(PM Skill - Iteration). over the past 4 posts, 2 of them still take me 4 - 6 hrs to finish up.
Weekly Quest!
1 Small, Simple, Clear action in 5 mins.
Timebox 5 mins alarm.
Answer this question: Is content creation difficult?
Now apply the ‘Why(s)’.
Why? I don’t how to start and what to write.
Why? It’s time-consuming to write.
Why? I wrote 4 posts and 2 of them took like 4-6hrs.
Possible Solution to solve the problem? How can you create the next content(write, audio, video) faster by 1% ? E.g. If you’re taking 6hrs to create content, how to do it in 5hrs 56mins.
Make it smaller: Do #1 & #2 + why x 1
Tough? Do #1 & #2
You’re awesome! For putting the rep this week’s weekly quest. See you next week!
If you found this helpful, reshare this post to your network and subscribe to my newsletter for Weekly Quest.
Date/Time [Start]: 22 Feb 2024, 10.37pm
Date/Time [End]: 22 Feb 2024, 11.30pm
Date/Time [Start]: 23 Feb 2024, 8.50pm
Date/Time [End]: 23 Feb 2024, 11.pm
Notes: Due to time constraint, draft post without chatgpt + manual edits. Will iterate this again.




